Anja Rubik & Sasha Knezevic To Re-Enact DKNY Kiss!

In celebration of DKNY’s Original fragrance launch, Anja Rubik and her real-life fiancée Sasha Knezevic will be re-enacting the campaign in front of Sephora on Broadway at 44th Street.

Anja Rubik & Sasha Knezevic in DKNY's new fragrance campaign
Anja Rubik & Sasha Knezevic in DKNY's new fragrance campaign

If you’re going to be in New York this Friday at 11am, then we suggest you prick your ears up now.

In celebration of DKNY’s Original fragrance launch, Anja Rubik and her real-life fiancée Sasha Knezevic will be re-enacting the campaign in front of Sephora on Broadway at 44th Street.

If you’ve not already seen it, the soon-to-be well known ad sees the model couple commandeer the back of a yellow cab while stuck in New York traffic, then, in what can only be described as a classic ‘movie moment’, hop on the bonnet for a traffic-stopping smooch.

Only in the life of a model would we see such an elaborate scenario take place!