{"id":741,"date":"2011-03-01T15:26:48","date_gmt":"2011-03-01T15:26:48","guid":{"rendered":"http:\/\/www.talentmanagement.com\/blog\/?p=741"},"modified":"2011-03-01T15:26:48","modified_gmt":"2011-03-01T15:26:48","slug":"asian-models-gain-stronger-presence-says-talent-management","status":"publish","type":"post","link":"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/","title":{"rendered":"Asian Models Gain Stronger Presence, Says Talent Management"},"content":{"rendered":"
\"Liu<\/a>
Liu Wen Vogue Portugal November 2009<\/figcaption><\/figure>\n

If you ask the team at Talent Management, one of Europe\u2019s leading modelling<\/a> and talent agencies<\/a>, the increasing popularity of Asian models isn’t just a trend.<\/p>\n

The success of Beijing-born Liu Wen, one of the industry\u2019s most popular Asian models, has got us thinking. It\u2019s clear that we\u2019re seeing more and more Asian models in the industry, and not just in China.<\/p>\n

Although having established her career with the Chinese editions of Vogue and Harper\u2019s Bazaar, Wen became an international presence on the Paris catwalks of Chanel and Jean Paul Gaultier in spring 2008.<\/p>\n

Since then, she has been prominent in Milan, Paris and New York, walking for fashion houses including Michael Kors, Balenciaga, Bottega Veneta, Carolina Herrera, Proenza Schouler, Alexander Wang and Salvatore Ferragamo.<\/p>\n

Last year, Wen was also signed by Est\u00e9e Lauder, marking the first Chinese model to be signed by the US-based beauty brand.<\/p>\n

Wen said: \u201cThe challenge for me, and for Asian models in general, has been convincing editors, stylists, and photographers that we can have mass appeal.<\/p>\n

\u201cBut Asian, especially Chinese, models have become a stronger presence. Just a season or two ago, there weren\u2019t many models for me to talk with backstage in my native Mandarin. Now I usually have no trouble finding someone at any show.\u201d<\/p>\n

Vogue China Editor Angelica Cheung agrees, and says that because we\u2019re seeing more Asian models in the industry, Asian consumers are starting to change their perception of beauty.<\/p>\n

\u201cTraditionally the Chinese favoured a classic kind of beauty \u2014 big, round eyes, cute small mouth, a high nose, and very fair skin,\u201d said Cheung.<\/p>\n

\u201cThe Chinese models who have made it internationally are not beauties in the traditional sense, so they are modernising the concept of beauty in China.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

If you ask the team at Talent Management, Europe\u2019s leading modelling and talent agency, the increasing popularity of Asian models isn’t just a trend. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[44,7],"tags":[335,338,339,337,336],"class_list":["post-741","post","type-post","status-publish","format-standard","hentry","category-beauty","category-models","tag-asian-models","tag-chinese-models","tag-estee-lauder","tag-liu-wen","tag-vogue-china"],"yoast_head":"\nAsian Models Gain Stronger Presence, Says Talent Management - Talent Management Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Asian Models Gain Stronger Presence, Says Talent Management - Talent Management Blog\" \/>\n<meta property=\"og:description\" content=\"If you ask the team at Talent Management, Europe\u2019s leading modelling and talent agency, the increasing popularity of Asian models isn't just a trend.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/\" \/>\n<meta property=\"og:site_name\" content=\"Talent Management Blog\" \/>\n<meta property=\"article:published_time\" content=\"2011-03-01T15:26:48+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/assets.talentmanagement.com\/blog\/wp-uploads\/2011\/03\/Liu-Wen-Vogue-Portugal-Cover-Page-225x300.jpg\" \/>\n<meta name=\"author\" content=\"Talent Management\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@talentmanagemnt\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Talent Management\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/\"},\"author\":{\"name\":\"Talent Management\",\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/#\/schema\/person\/2861ed5cc2f2db36454d80204f82de09\"},\"headline\":\"Asian Models Gain Stronger Presence, Says Talent Management\",\"datePublished\":\"2011-03-01T15:26:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/\"},\"wordCount\":319,\"image\":{\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/assets.talentmanagement.com\/blog\/wp-uploads\/2011\/03\/Liu-Wen-Vogue-Portugal-Cover-Page-225x300.jpg\",\"keywords\":[\"Asian models\",\"Chinese models\",\"Est\u00e9e Lauder\",\"Liu Wen\",\"Vogue China\"],\"articleSection\":[\"Beauty\",\"Models\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/\",\"url\":\"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/\",\"name\":\"Asian Models Gain Stronger Presence, Says Talent Management - Talent Management Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/assets.talentmanagement.com\/blog\/wp-uploads\/2011\/03\/Liu-Wen-Vogue-Portugal-Cover-Page-225x300.jpg\",\"datePublished\":\"2011-03-01T15:26:48+00:00\",\"author\":{\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/#\/schema\/person\/2861ed5cc2f2db36454d80204f82de09\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/#primaryimage\",\"url\":\"http:\/\/assets.talentmanagement.com\/blog\/wp-uploads\/2011\/03\/Liu-Wen-Vogue-Portugal-Cover-Page-225x300.jpg\",\"contentUrl\":\"http:\/\/assets.talentmanagement.com\/blog\/wp-uploads\/2011\/03\/Liu-Wen-Vogue-Portugal-Cover-Page-225x300.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.talentmanagement.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Asian Models Gain Stronger Presence, Says Talent Management\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/#website\",\"url\":\"https:\/\/www.talentmanagement.com\/blog\/\",\"name\":\"Talent Management Blog\",\"description\":\"Your daily fix of the top fashion, modelling, beauty and entertainment news, views, trends, and tips\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.talentmanagement.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/#\/schema\/person\/2861ed5cc2f2db36454d80204f82de09\",\"name\":\"Talent Management\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.talentmanagement.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/954811ecf579f7ab91ad0ddf0bfc2f82182eabc89a372b805df199f6fd9b1392?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/954811ecf579f7ab91ad0ddf0bfc2f82182eabc89a372b805df199f6fd9b1392?s=96&d=mm&r=g\",\"caption\":\"Talent Management\"},\"sameAs\":[\"http:\/\/www.talentmanagement.com\",\"https:\/\/x.com\/talentmanagemnt\"],\"url\":\"https:\/\/www.talentmanagement.com\/blog\/author\/wpadmin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Asian Models Gain Stronger Presence, Says Talent Management - Talent Management Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/","og_locale":"en_US","og_type":"article","og_title":"Asian Models Gain Stronger Presence, Says Talent Management - Talent Management Blog","og_description":"If you ask the team at Talent Management, Europe\u2019s leading modelling and talent agency, the increasing popularity of Asian models isn't just a trend.","og_url":"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/","og_site_name":"Talent Management Blog","article_published_time":"2011-03-01T15:26:48+00:00","og_image":[{"url":"http:\/\/assets.talentmanagement.com\/blog\/wp-uploads\/2011\/03\/Liu-Wen-Vogue-Portugal-Cover-Page-225x300.jpg","type":"","width":"","height":""}],"author":"Talent Management","twitter_card":"summary_large_image","twitter_creator":"@talentmanagemnt","twitter_misc":{"Written by":"Talent Management","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/#article","isPartOf":{"@id":"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/"},"author":{"name":"Talent Management","@id":"https:\/\/www.talentmanagement.com\/blog\/#\/schema\/person\/2861ed5cc2f2db36454d80204f82de09"},"headline":"Asian Models Gain Stronger Presence, Says Talent Management","datePublished":"2011-03-01T15:26:48+00:00","mainEntityOfPage":{"@id":"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/"},"wordCount":319,"image":{"@id":"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/#primaryimage"},"thumbnailUrl":"http:\/\/assets.talentmanagement.com\/blog\/wp-uploads\/2011\/03\/Liu-Wen-Vogue-Portugal-Cover-Page-225x300.jpg","keywords":["Asian models","Chinese models","Est\u00e9e Lauder","Liu Wen","Vogue China"],"articleSection":["Beauty","Models"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/","url":"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/","name":"Asian Models Gain Stronger Presence, Says Talent Management - Talent Management Blog","isPartOf":{"@id":"https:\/\/www.talentmanagement.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/#primaryimage"},"image":{"@id":"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/#primaryimage"},"thumbnailUrl":"http:\/\/assets.talentmanagement.com\/blog\/wp-uploads\/2011\/03\/Liu-Wen-Vogue-Portugal-Cover-Page-225x300.jpg","datePublished":"2011-03-01T15:26:48+00:00","author":{"@id":"https:\/\/www.talentmanagement.com\/blog\/#\/schema\/person\/2861ed5cc2f2db36454d80204f82de09"},"breadcrumb":{"@id":"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/#primaryimage","url":"http:\/\/assets.talentmanagement.com\/blog\/wp-uploads\/2011\/03\/Liu-Wen-Vogue-Portugal-Cover-Page-225x300.jpg","contentUrl":"http:\/\/assets.talentmanagement.com\/blog\/wp-uploads\/2011\/03\/Liu-Wen-Vogue-Portugal-Cover-Page-225x300.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.talentmanagement.com\/blog\/2011\/03\/asian-models-gain-stronger-presence-says-talent-management\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.talentmanagement.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Asian Models Gain Stronger Presence, Says Talent Management"}]},{"@type":"WebSite","@id":"https:\/\/www.talentmanagement.com\/blog\/#website","url":"https:\/\/www.talentmanagement.com\/blog\/","name":"Talent Management Blog","description":"Your daily fix of the top fashion, modelling, beauty and entertainment news, views, trends, and tips","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.talentmanagement.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.talentmanagement.com\/blog\/#\/schema\/person\/2861ed5cc2f2db36454d80204f82de09","name":"Talent Management","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.talentmanagement.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/954811ecf579f7ab91ad0ddf0bfc2f82182eabc89a372b805df199f6fd9b1392?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/954811ecf579f7ab91ad0ddf0bfc2f82182eabc89a372b805df199f6fd9b1392?s=96&d=mm&r=g","caption":"Talent Management"},"sameAs":["http:\/\/www.talentmanagement.com","https:\/\/x.com\/talentmanagemnt"],"url":"https:\/\/www.talentmanagement.com\/blog\/author\/wpadmin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.talentmanagement.com\/blog\/wp-json\/wp\/v2\/posts\/741","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.talentmanagement.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.talentmanagement.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.talentmanagement.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.talentmanagement.com\/blog\/wp-json\/wp\/v2\/comments?post=741"}],"version-history":[{"count":2,"href":"https:\/\/www.talentmanagement.com\/blog\/wp-json\/wp\/v2\/posts\/741\/revisions"}],"predecessor-version":[{"id":744,"href":"https:\/\/www.talentmanagement.com\/blog\/wp-json\/wp\/v2\/posts\/741\/revisions\/744"}],"wp:attachment":[{"href":"https:\/\/www.talentmanagement.com\/blog\/wp-json\/wp\/v2\/media?parent=741"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.talentmanagement.com\/blog\/wp-json\/wp\/v2\/categories?post=741"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.talentmanagement.com\/blog\/wp-json\/wp\/v2\/tags?post=741"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}